A distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller.

A guide which explains how to create advertising that works, how to run an agency, how to write successful copy, and what the future holds for the advertising industry.

A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces.

A look at 1950s innovative furniture design. This book includes the 10 best chairs of the 50s, glimpses at modern collections, photographs from the Herman Miller archives, and the personal collections of designers such as Charles Eames. A list of sources and manufacturers is provided.

Chip Kidd is best known for his revolutionary cover designs for books by authors such as John Updike, Dean Koontz and Michael Crichton that engage the reader's intelligence as well as imagination. This illustrated volume presents an appraisal of his oeuvre.

All American ads of the '80s, showing the 'greed is good' mantra.