This guide throws out old marketing ideas to make way for the special realities of the hi-tech market. Based on a modern model and offering practical insights, this edition has been updated to include coverage of the Internet and World Wide Web.

Leaders who create execution cultures focus on five key items: specific priorities for their businesses; assigning the right projects to the most competent people; setting milestones with regular reviews; measuring performances; and linking everything from priorities to external information.

Few of us are armed with the powerful negotiation skills that prevent stubborn haggling and ensure mutual problem-solving. This title presents a few easily remembered principles that will guide readers to success, no matter what the other side does or whatever dirty tricks they resort to.

A special 15th anniversary edition of this principle-centred approach for solving personal and professional problems.

A 38-item paper handout that is a team development tool. It provides participants with an opportunity to begin exploring the pitfalls that are side-tracking their team. It is suitable for off-sites, retreats, or a series of team development meetings.

This interactive business book provides individuals, managers and organisations with personalised tools to identify their talents and succeed at every level.