Helps to find out how to use RSS to drive traffic to your Web site and build brand awareness. This book also helps you how to: choose and install the right software, set up RSS feeds, and decide on the format that meets your needs; and, create RSS feeds from scratch, or put a news reader on your Web site.

The Web has been around long enough, and people have grown accustomed enough to dealing with it, that folks want a little razzle-dazzle when they go online. This work is aimed at showing you how to deliver it. It explains you how to start creating Flash animations. It uses full-color pictures and streamlined instructions.

'eBay Hacks', second edition, has been completely revised and updated with 30 brand-new hacks, plus tons of expanded, deepened, or otherwise completely rewritten hacks. Learn clever tricks and shortcuts, such as advanced searching techniques, sniping tools, selling strategies, photography tips, and even research techniques for PowerSellers.

An exploration of how, and why, businesses had better be blogging. This book uses more than 50 case histories to explain why blogging is an efficient method of business communication.