How to Make Money, Build Your Business, Satisfy Your Customers - and Save the Planet.

In this timely book, two top branding experts team up with a highly regarded specialist in corporate culture and a leading global search consultant to illustrate just how the most dynamic and promising companies of today are charting a new path for the corporate brand of tomorrow.

Presents an introduction to sustainability as it applies to business. This book offers an overview of how sustainability is applied throughout the organization. It covers the applications and terminology of sustainability throughout each area.

What the world can learn from Israel's meteoric economic success.

Making a Difference While Making a Living.

Covers the foundations of business ethics and applies these theories, concepts and tools to each of the corporation's major stakeholders. Written from a European perspective, this text considers the implications of three major challenges facing the corporation: corporate citizenship, globalization and sustainability.

It is argued that, without neglecting efficiency or profits, human well-being should be the first priority of every business. Business Ethics in Action defends the need to orient business to people. Through case studies and pedagogy, this book aids students to apply the foundations and principles of business ethics to real world situations.

Approaches poverty alleviation from an atypical perspective. This title demonstrates that a mindset embracing initiatives developed by global corporations in response to the poverty challenge is significantly more effective that traditional approaches to the alleviation of poverty.

Discusses how ethical business creates social value. This book offers guidelines for how to evaluate what counts as an ethical business as well as how and why ethical businesses tend to succeed better over the long term.

Covers a range of environmental issues as they apply to business, including the economic viability of choosing green routes. This book provides businesses with the information they need when considering how to change in a green direction. It offers insight into good and bad business decisions made in the search for sustainability.

Based on the author's monthly column on business ethics in the business section of the Athens Banner-Herald newspaper, this book features topics that are followed by several discussion questions.

Features readings that are based on the author's monthly column on business ethics in the business section of the Athens Banner-Herald newspaper. This book features topics that are followed by several discussion questions.

Provides a collection of successful business stories based on people who have applied the financial principles of Rich Dad Poor Dad and changed investment strategies.

The real trick to building personal wealth is learning how to transform 'bad debt' into 'good debt'. This book explains how - without having to cut up credit cards.

Explores a different theme throughout the chapters on how to effectively manage a start-up company.

Reflects a diversity of disciplines and approaches to research, study and teaching business ethics, such as philosophy, accounting, theology, marketing, management and finance.

Green & Black's is one of the best-known brands in the food world, feted both for its quality and for its ethical credentials. Launched in 1991 by wholefood pioneer Craig Sams and his journalist wife Josephine Fairley, it is an internationally renowned business. This book tells the couple's story.

Commercial success need not come at the cost of human value. Just ask Ben and Jerry, whose first ice cream shop in an abandoned Vermont gas station grew into a 0 million business. In this book they explain what they call value-led business .

Presents an exploration of the effects of corporate deception from the ground up, revealing how it can go on to infect management systems - even at the highest levels. This book shows how an open environment can help businesses identify and address problems as they arise.