The Informant is Mark Whitacre, a senior executive with America's most powerful food giant, who put his career and his family's safety at risk to become a confidential government witness. This title gives an account of how a corporate golden boy turned into an FBI mole, and went on to double-cross both the authorities and his employers.

Starting from the assumption that people are every company's most important resource, this book sets out three simple steps to getting the best from them and making every company run more efficiently.

Features an entrepreneur's inside track on his life in business. This book lets you discover why Virgin tried to take on one of the world's biggest superbrands, and how Virgin Mobile USA holds the record as one of the fastest company in history to generate revenues of over one billion dollars.

Everyone has the potential to be brilliant at selling. Whether you are new to selling or want to take yourself to the next level, Brilliant Selling will give you a solid foundation of sales techniques to guarantee your success. Free from trademarked sales processes and models, you'll read sound advice from sales professionals who know exactly what works and what doesn't in the real world. As ...

Teaches the reader how to become a flexible and successful leader, fitting one's style to the needs of the individual and to the situation at hand, and using the one-minute techniques to enchance the management and motivation of others.

Drawing on the lore of gangsters, hustlers, and hip-hop artists, as well as 50 Cent's business and artistic dealings, this book reveals how to become a master strategist and supreme realist. It offers advice on how to win in business - and in life.

British entrepreneurs are optimistic despite the current downturn, new research reveals. A nationwide survey commissioned by Nectar Business shows that 38% of under 34s and 23% of all adults have ambitions to set up on their own.' Startups.co.uk 3rd March 2009 Starting your own business can be a daunting task especially during a recession. However, media coverage suggests that the credit crunch

This interactive business book provides individuals, managers and organisations with personalised tools to identify their talents and succeed at every level.

Perhaps the world's premier management thinker. - Tom Peters One of the most original minds in management. Fast Company When it comes to management, Mintzberg's opinion matters: for thirty years he has been one of the foremost, and certainly one of the most radical, thinkers and writers on the subject. People Management Henry Mintzberg's views are a breath of fresh air which can only ...

A guide to providing a successful customer service, written in the style of a parable, including advice on how to define a vision, learn what a customer really wants and institute effective systems to achieve excellent bottom line results.

Features a story about a penguin colony in Antarctica that illustrates key truths about how deal with the issue of change. The penguins are living happily on their iceberg as they have done for many years. Then one curious penguin discovers a potentially devastating problem threatening their home - and pretty much no one listens to him.

How management can effectively rid themselves of 'monkeys' -- other people's responsibilities that cling to them and prevent them managing efficiently. This book explains in simple-minded if abstract terms how to achieve a balance between supervision and delegation for reduced tension and improved productivity in the work-place.

Written by an experienced author team all of whom have taught BTEC National Business, this title offers coverage of core and specialist units so students can confidently cover what they need to succeed in the course. It is suitable for a range of abilities, learning and teaching styles with differentiated activities to stretch more able students.

Ever wondered what it's like to get people to do whatever you want, whenever you want? We all know people who are incredibly persuasive. With effortless charm, they manage to somehow gain our trust, interest and support, time and time again. Is it a gift they are born with? Is it all an illusion? No, it's the art of persuasion and you can learn it too. We all rely heavily on our persuasive ...

Can a good company become a great one and, if so, how? After a five-year research project, the author concludes that good to great can and does happen. Here, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good.

Good coaching is a skill that requires a depth of understanding and plenty of practice if it is to deliver its astonishing potential. Presenting the GROW sequence (Goals, Reality, Options, Will), this edition explains the principles of coaching and illustrates them with examples of high performance from business and sport.

The only set of resources to have been developed with, and exclusively endorsed by, AQA, making them the first choice to support the new AQA specification for AS and A2.

Provides an introduction to the principles and practices associated with planning, managing and staging events. This book introduces the concepts of event planning and management, discusses the key components for staging an event, and covers the whole process from creation to evaluation. It examines the events industry within its business context.

What you actually need todo to manage, lead and succeed There has been a long search for the alchemy of leadership; we all want to find the elusive pixie dust that we can sprinkle on ourselves to turn us into glittering leaders. Few of us, however, are likely to become the ideal mix of Nelson Mandela and Lord Nelson. Instead we need something simple and practical. How To Lead cuts through all the

Offers information on how to unlock the potential of people by applying the techniques of coaching. This book provides the techniques and tools of coaching that are vital for those who want to develop a team of people who will perform effectively and who will relish working with them.