This text highlights the decisions involved in budgeting and marketing European films. It looks at the origin, development, production, distribution, financing and profit of 13 European films, including such successes as Tacones Lejones by Pedro Almodovar and Oci Ciornie by Nikita Mikhalkov.
In 1983, Goldcrest Films was hailed as the saviour of the British film industry but within two years the company was virtually bankrupt. This book tells the story of Goldcrest Films and was one of The Financial Times Business Books of the Year.