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The Crisis of Food Brands Hardback book

The Crisis of Food Brands

Food and agribusiness is one of the fastest changing global markets; change that is driven by technology, developments in manufacturing and supply, and a growing consumer engagement. The success of the agri-food industry and many of our household brand names will depend on how much you understand about these changes and the extent to which you can deliver secure and competitive products in the face of growing expectations about food safety and quality, as well as changing attitudes about the environment, human diet and nutrition, and animal welfare. The Crisis of Food Brands offers perspectives on many key aspects of these changes including the role of business, policy-makers, and the media in communicating with and engaging stakeholders about: relevant and dynamic models of risk and crisis management; the value of innovative and, sometimes controversial, food systems; their buying behaviour and attitudes to movements such as organic and fair trade; and, how and where we source and buy our food now (and in the future). The quality of the original research that underpins this book and the imagination and practicality with which the authors address its applications for the industry is first rate. Anyone with responsibility for marketing food, communicating about the food industry, or engaging with consumers will find this an important source of ideas and inspiration.

13 Used & Rare copies available from £57.89
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BESTBARGAIN BOOKS WHOLESALERS
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New, unread, unused and in perfect condition with no missing or damaged pages. See more details about The Crisis of Food Brands (Food and Agricultural Marketing)

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BESTBARGAIN BOOKS WHOLESALERS
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May be shiny, in some instances dust jackets are not included, no missing pages, no damage to binding, may have a remainder mark. See more details about The Crisis of Food Brands (Food and Agricultural Marketing)

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BESTBARGAIN BOOKS WHOLESALERS
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Very minimal damage to the cover (no holes or tears, only minimal scuff marks), in some instances dust jackets are not included, no missing pages, minimal to no highlighting/under. See more details about The Crisis of Food Brands (Food and Agricultural Marketing)

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BESTBARGAIN BOOKS WHOLESALERS
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Cover damage. See more details about The Crisis of Food Brands (Food and Agricultural Marketing)

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Gulls Nest Books
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Powell's Books
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BRAND NEW FROM THE SAINT BOOKSTORE. See more details about The Crisis of Food Brands: Sustaining Safe, Innovative and Competitive Food Supply

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Please note that deliveries to addresses in the UK and Europe will be in 4-14 business days. Other countries should refer to Alibris standard times. ISBN10: 0566088126. See more details about Crisis of Food Brands

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Food and agribusiness is one of the fastest changing global markets. This title offers perspectives on many key aspects of these changes including the role of business, policy-makers, and the media in communicating with and engaging stakeholders about. See more details about Crisis of Food Brands

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PLEASE NOTE: All books are promptly imported from the UK using DHL or Royal Mail international mail WITH TRACKING NUMBER. Delivery is typically 5-10 working days. Please do not select expedited shipping. Professional and reliable bookseller (est.1987). A comprehensive collection of cutting-edge research on controversies in food and agricultural marketing, especially in terms of consequences for businesses and appropriate marketing strategy plans. See more details about Controversies in Food and Agricultural Marketing

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PLEASE NOTE: All books are promptly imported from the UK using DHL or Royal Mail international mail WITH TRACKING NUMBER. D elivery is typically 5-10 working days. Please do not select expedited shipping. Professional and reliable bookseller (est.1987). A comprehensive collection of cutting-edge research on controversies in food and agricultural marketing, especially in terms of consequences for businesses and appropriate marketing strategy plans. See more details about Controversies in Food and Agricultural Marketing

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jrh-electronics
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Sewn binding. Cloth over boards. See more details about The Crisis of Food Brands: Sustaining Safe, Innovative and Competitive Food Supply

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Paperbackshop
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